Hi, I'm Rachel!

Hi friends! If you are a fan of cooking, baking and eating some good stuff and a bit of bubba spam here and there – you came to the right place! Especially if you have a love for all things banana bread and dessert and easy recipes.

I am currently in my late-twenties living just outside of Manhattan in Hoboken with my husband, Jordan and our son, Ezra! After struggling to conceive for a couple of years, we are so incredibly grateful to have Ezra in our lives.

I am here to create delicious recipes made with ‘just the good stuff’. I would like everyone to feel like healthy and delicious food is at their fingertips, and is only a quick recipe away. I never want anyone to sacrifice flavor in the food to feel ‘healthy’. That word is a bit overrated and there are many things we can eat to truly feel our besides besides vegetables (hello, have you made my paleo brownie bread yet?). Plus I have been there. I have cut out foods and “dieted” and did all the crazy yo-yo stuff. And guess what? It doesn’t work. It doesn’t fuel our bodies or our souls and it doesn’t usually end well.

All of my recipes require ‘just the good stuff’ in them. Minimal amounts of ingredients, very little prep work and very basic cooking skills. You will also notice my recipes are made with real food. There are no artificial ingredients used here. I want us to fuel our bodies with simple and really ingredients.. you know – the good stuff (one of the many ways to sneak in mentions of my first ever cookbook, Just the Good Stuff, that is now available for pre-order!).

Many of my recipes are gluten-free, dairy-free, free of refined sugars. And I make a variety of both plant-based recipes and recipes for my carnivore friends and Whole30-friendly recipes too. ‘Food for all’ as I like to say.

I personally eat anything and everything wholesome and delicious that my body is craving. I don’t cut out foods or follow a specific diet or lifestyle.

Plus life is too short not to enjoy pizza with your family and friends. And a few classic sea salt chocolate chip cookies afterwards from the bakery around the corner.

You will also find recipes that the entire family will enjoy. Many ezra-friendly eats as I ike to say ‘baby are human too’. we can all eat these recipes together!

I am not a certified nutritionist or RD, just a girl who has a passion to fuel her body with some good tasting food and share it along the way in addition to many of my personal success and failures. anyone remember that time I was fired from my full-time job before blogging?! More on that over on my podcast too.

Since getting fired from my job over 4 years ago and pursuing my brand full-time, my life has been all over the place in the best way possible. I have been able to partner with some amazing brands and not only create content for them to sure with you guys, but also watch them grow and get into the hands of more consumers. I am going to be touring in the first part of 2020 to a handful of large cities for Just the Good Stuff and I cannot wait to meet some of you!

Thank you for being here. And thank you for allowing me to pursue my dreams of creating delicious food for us all to enjoy!

P.S. Don’t forget to subscribe to my podcast, Just the Good Stuff on iTunes and also on Spotify.

FAQ

A mix of both brand partnerships and affiliate programs with a heavier on the brand partnership part. I am extremely grateful to be partnering with brands since day one. I have been working with brands like Simple Mills, Vital Proteins and Garden of life since the start. I also have been eating Perfect Bars for over 5 years now (before starting my blog) so it is a dream to partner with these brands and spread the love!

I do not have anyone who works with me right now, but I am currently hiring a part-time assistant. I like to joke I am the CEO, CFO, CMO, dishwasher, all in one. I do have an agent for my book, Just the Good Stuff, but that’s it. I save my money to put towards Ezra’s nanny, who we adore. I prefer to invest help with my bubba than anything else. Jordan (my husband) does help from time to time with things when needed.

Muhlenberg College in Allentown, PA (where I met Jordan!). I double majored in Media Communications and Business Administration with a concentration in Marketing. AKA I had no idea what I wanted to do with my life and wanted to keep it as broad as possible.

I chat all about starting my business here in this blog post and this podcast episode. I also do a blog post at the end of each year: 2017 and 2018. This CNBC article is also a great resource for my story.

I graduated college and worked at an advertising agency in healthcare as an account executive. From there I made a switch into the food + beverage industry and worked as the executive assistant to the CEO/Founder of a startup CPG brand (consumer packaged good) that was in the health + wellness space. From there I transitioned into the earned media manager and focused on starting their Instagram account, blogger programing, etc. MInd you this was 2015 when that industry was just starting out! I never envisioned having a blog myself. In fact, I considered starting a management agency for bloggers at the time because I saw the potential in the space and had a gut feeling that it was going to explode.

Nope! I eat gluten pretty much every single day (sprouted whole wheat bagels are my favorite food!). No food is off limits to me besides my random strawberries, raspberries, soy and nightshades allergy. I follow a “label-less” lifestyle I like to say. I’m not paleo, not vegan, don’t do keto, etc. I did cut out meat for a few years, but I chat more about that transition in 2017 here. Now you can find me eating meat sticks and drinking bone broth every single day.

COOKBOOK

just the
good stuff

My first cookbook is finally here!
100+ Guilt-Free Recipes to Satisfy
All Your Cravings.